Nov 11 2011
Rajendra Sisodia
Educator, Author and Consultant
Rajendra Sisodia is Professor of Marketing at Bentley University, and was previously Trustee Professor of Marketing and the Founding Director of the Centre for Marketing Technology. A leading figure in the Conscious Capitalism movement, he is also the Founder and Chairman of the Conscious Capitalism Institute. He currently serves as a member of the Board of Directors at Mastek, a publicly traded IT services company based in India.
“One of 2010’s Top 100 Thought Leaders in Trustworthy Business Behaviour”
Rajendra has a Ph.D. in Marketing from Columbia University. He consults with and provides executive seminars for companies in the information technology, electric utility, telecommunications, real state, healthcare and financial services industries. He writes frequently for The New York Times, Financial Times, The Washington Post and numerous other publications, radio shows and television networks. His research has been cited in over sixty professional books and numerous academic articles. In 2003, he was cited as one of “50 Leading Marketing Thinkers” by the U.K.-based Chartered Institute of Marketing.[/expand]
A frequent and popular keynote speaker, Rajendra has made nearly 300 presentations at leading universities, corporations, non-profits and other organizations around the world. His research, teaching and consulting expertise spans the areas of conscious capitalism, corporate strategy and leadership, globalization, stakeholder management, marketing strategy, marketing ethics, relationship marketing, and measuring and improving marketing productivity.[/expand]
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Topics
Entrepreneurial Management
Innovation
Leadership and Organisational Behaviour
Marketing
Strategy
Publications
Forthcoming 2011
The 4 A’s of Marketing: Creating Value for Customer, Company and Society
2007
Firms of Endearment: How World- Class Companies Profit from Passion and Purpose
2006
Does Marketing Need Reform? Fresh Perspectives on the Future
Tectonic Shift: The Geoeconomic Realignment of Globalizing Markets
2002
The Rule of Threw
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