Apr 22 2011
Chris Arnold
Leading Creativity & Innovation Expert
Chris Arnold is founder and Creative Partner of Creative Orchestra, the world’s first independent creative department, Social Enterprise ad agency and talent incubator. A former board member and a Creative Director of Saatchi & Saatchi, Chris has worked in many top advertising agencies over his 20 year career and with many of the world’s top brands.
“Chris Arnold has strong opinions about the state of management in the UK advertising industry”
A champion of ethics, Chris Arnold writes the ethical marketing blog on Brand Republic and has written for numerous publications, including the FT, Creative Review, Times and Brand Strategy magazine. He also writes the ecoSuperMan Twitter. He’s done many TV appearances advising on marketing, including a recent BBC programme on disgusting foods, Mischief with Alex Riley, Working Lunch, Watchdog and Channel 4’s Battlefronts. He has been a board member of the DMA, Europe’s largest marketing trade body, and was former chair of the DMA Agencies Council and the Creative Council. He has also been a founder of several other agencies; Symple, Barradale Leagas Arnold Campbell (BLAC), FEEL and H20 Walk for Water, Walk for Life. In 2011 his new projects are writing a new book on creativity, ‘THUNK’ (a different way to think) and a book on Maverick Brands.[/expand]
A former Chairman of the Creative Council and with a string of awards to his name, Chris is one of the industry’s biggest champions of creativity. Chris Arnold runs workshops and lectures around the world on creativity, opening minds and numerous marketing subjects, including ethical marketing. He provides an essential guide to understanding the new consumer and why they buy, what they buy and what they don’t.[/expand]
Chris Arnold is passionate about encouraging young creative talent, leaving his audiences inspired through his enthusiasm and passion. His approach to people management seems to emerge naturally from his creative and business strategies. His presentations are packed full of information and creative examples. Chris is an energetic, entertaining, passionate, inspiring and thought-provoking speaker. He always scores very highly on both delivery and content. He’ll help you see things from a different angle and leave you inspired and motivated. You’ll not forget one of his lectures.[/expand]
Watch a video presentation of Chris Arnold
Topics
Marketing & Advertising
Ethical Marketing
Innovation
Creative Training
Experiential Marketing
Modern Marketing
Workshops
Branding
Inspirational Creative Thinking
The Creative Economy
Publications
2010
Ethical Marketing & The New Consumer
The book has been described as’ the best book on the area of green & ethical marketing’ as it covers all aspects of ethics, not just green.
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