Dec 15 2010
David Plouffe
Campaign Manager, Obama for America
After winning the election in 2008, President Obama called his campaign manager, David Plouffe, “the unsung hero” who built the best political campaign in the history of the United States. He has an extensive campaign leadership background, having served on a variety of high profile presidential, U.S. Senate and congressional campaigns.
“David Plouffe shares his innovative insights on achieving strategic results in the 21st century”
Averse to publicity himself, David Plouffe has spent much of his career working for Democratic leader Dick Gephardt, especially orchestrating Gephardt’s effort to reclaim Congress in 2000. In 1999-2000, he led a national campaign that raised a record US $ 95 million for House races across the US. He began his political career working for Senator Tom Harkin’s 1990 re-election campaign. In 1992 he successfully managed Congressman John Olver’s first re-election bid in Western Massachusetts. He also worked as campaign director for the Democratic Senatorial Campaign Committee in 1995. In 1996 Plouffe managed Bob Torricelli’s successful campaign for the New Jersey seat in the US Senate.[/expand]
David Plouffe provides insights into his expertise with social networking, volunteer mobilization and the sophisticated use of research to drive productivity. He shares his extensive experiences in successfully leading large teams, inspiring creativity and motivating innovative solutions that produce effective results that set new records for fund-raising and grassroots mobilization due to a bold use of technology and faith in the power of volunteers.[/expand]
With humour, passion and intelligence David Plouffe shares the inside story about how Obama was elected president, how success hinged on a fundamental belief in the candidate and the strategy. His fascinating presentations look ahead to the administration’s next steps and the movement the campaign created.[/expand]
Watch a video presentation of David Plouffe
Topics
The Obama Phenomenon: What’s Next?
Leadership Lessons from a Presidential Campaign Manager
The Art of the Possible: Online Branding Strategies and Tactics
The Changing Demographic Tide
Publications
His forthcoming book entitled The Audacity to Win, will discuss management strategies that he used in the 2008 campaign.
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