Dec 03 2010
Gerald Ratner
Former Chief Executive of Ratners Jewellery
Gerald Ratner was the millionaire chief executive of the British jewellery chain Ratners Jewellery, which he built into the world’s largest jewellery retailer business consisting of 2500 shops, making £125m, with a turnover £2billion. After some uncomplimentary remarks Gerald made at the Institute of Directors regarding product quality, the company suffered financial losses, and was renamed Signet Group in 1993. Gerald went on to re-launch his career in the jewellery sector with www.geraldonline.com in 2004.
“Mr Ratner’s gaffe has become a textbook case in business schools around the UK”
After Ratners, Gerald focused on the leisure industry, opening a successful gym in Henley-on-Thames which he later sold for an impressive profit. This gave him the opportunity to launch his own on-line jewellery company Gerald Online 2004. As current CEO, Gerald is once again returning to the fore front of Britain’s jewellery trade and is proving that well known brands can recover from just about anything.[/expand]
Gerald offers audiences a first hand account of the demise of his multi-million pound jewellery business and how he has managed to put this behind him and successfully re-launch his career in a highly competitive marketplace. Strong practical business messages and the execution of management strategies, combined with innovative ideas are guaranteed to show audiences how to beat the competition, delight customers and increase both sales and profits.[/expand]
An incisive and astute businessman, Gerald is also a charming and witty speaker, captivating audiences with his incredible story of both his success and failure.[/expand]
Watch a video presentation of Gerald Ratner
Topics
Marketing and Branding
Recovering from Adversity
Entrepreneurship
Strategic Management
Risk
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