Apr 25 2008
Luis Maria Huete
Professor at the IESE Business School
Luis Maria Huete is a leading authority on management issues and is a specialist in the creation and development of profit enhancing business strategies. He is a best-selling author and has been a visiting professor at a number of prestigious universities and business schools throughout the world. In his most recent book, ’Clienting’, Luis explores low cost systematic processes aimed at gaining the loyalty of customers.
Leading Expert in Customer Value Management Strategies
With a Degree in Law (1978), Master in Business Administration (IESE, 1982) and Doctor in Business Administration (Boston University, 1988); his doctoral thesis was given an academy prize by the Decision Sciences Institute of Atlanta, Georgia, as the best doctoral thesis completed in the year 1988 in the United States.[/expand]
Luis is able to offer decision makers from all fields the ideal business strategies for their organisations aimed specifically at creating customer loyalty and consequently customer driven profitability.[/expand]
An accomplished teacher, Luis is an energetic and motivating speaker who captivates audiences with his information-filled and enlightening presentations.[/expand]
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